School of Social and Political Science

Elif Buse Doyuran

Job Title

PhD Student

Research interests


I am an economic sociologist broadly interested in digital platform economies. 

My current research is an empirical study of the use of behavioural economic science and techniques by tech companies and startups in the development, design and marketing of their products.

I interview product managers, user researchers, designers and marketers who devise, test and implement behavioural interventions online, to gather descriptions of their socio-material work practices.


Prof Donald MacKenzie

Dr Liz McFall


Doyuran EB (2021) Book Review: How to Destroy Surveillance Capitalism by Cory Doctorow, Journal of Cultural Economy 14:5, 612-615.

Conferences & Guest Lectures

(Presenter) Agency and Materiality in Behaviourally Designed Economies. Society for the Advancement of Socio-Economics (SASE) Annual Meeting (Amsterdam). 9 July 2022. 

(Presenter) Interfacing Behaviour in Digital Economies. European Association for the Study of Science and Technology EASST 2022: Politics of Technoscientific Futures (Madrid). 7 July 2022.

(Guest lecturer) Behavioural Research and Design in Digital Economies in PG Course: Internet, Society and Economy. 2022.

(Co-presenter) Repurposing Google Ads for Controversy Mapping: The Web3 Project. Digital Methods Winter School 2022 Final Presentations [online]. 14 January 2022.

(Co-presenter) Socio-Material Adaptations and the Role of ‘Digital Affective’ Premises in a Pandemic City (The Covid Arcadia Project). Society for the Advancement of Socio-Economics Annual Meeting [online]. 3 July 2021.

(Presenter) Reassembling the Behavioural Apparatus. The University of Edinburgh Department of Sociology New Directions Conference [online]. 6 May 2021.

(Co-panelist) The Social Machine: The Ethics and Epistemology of Computational Sociology. The University of Edinburgh Department of Sociology New Directions Conference [online]. 5 May 2021.  


PhD Sociology, The University of Edinburgh (2020 - ongoing)

MSc Human Rights (Sociology), London School of Economics and Political Science (2018 - 2019)

BA Political Science and International Relations (minor in Economics), Bogazici University (2014 - 2018)


Centre for Data, Culture & Society Training Bursary 2021 

The University of Edinburgh CAHSS College Research Award (2020 - 2023)

The University of Edinburgh Graduate School of SPS International Award (2020 - 2023)

Research assistance

Networks Project (on the career histories of finance professionals in the risk management field). Lead Investigators: Dr Taylor Spears and Dr Tod Van Gunten (July - August 2021)

COVID Arcadia: Socio-Material Adaptations and the Role of ‘Digital Affective’ premises in a Pandemic City. Lead investigator: Dr Liz McFall, Collaborators: Idil Galip, Addie McGowan, Kath Bassett (January - June 2021)


Teaching Assistant for PG course Narratives of Digital Capitalism (Sept 2022 - ongoing)

Teaching Assistant for PG course Knowledge Integration and Project Planning: Narrative Futures: Art, Data and Society (Sept 2022 - ongoing)

Tutor on PG course Internet, Society and Economy (Jan 2022 - May 2022)

Tutor on UG course Sociology 2A: Thinking Sociologically (Sept 2021 - Jan 2022)

Works within